In celebration of International Women’s Week 2022, Finnish design house Marimekko has collaborated with three prominent visual artists from around the globe: Cassi Namoda, Camilla Engström and Yoyo Nasty. For this special collaboration, Marimekko commissioned each artist to create a unique art piece to be auctioned during International Women’s Week in March 2022. Each sold artwork will be sewn into a custom-made archetype Marimekko A-line dress according to the buyer’s measurements, making the items true forms of wearable art. Profits from the auction will be donated to Gurls Talk – a community-led non-profit organization dedicated to promoting the mental health and wellbeing of adolescent girls and young women.
Since 1951, Marimekko has become known for creating great art on fabrics that have graced the brands’ products from homeware to dresses – the first Marimekko products ever made. The archetypical Marimekko dress was designed around the idea that women should be able to run wearing a dress, conveying the female-empowering spirit and progressive attitude of Marimekko’s founder Armi Ratia.
For this special project, the artists were invited to create their artworks in Marimekko’s Helsinki textile printing factory, which is a bustling, free-spirited playground of creativity and joy. Marimekko’s history revolves around the art of printmaking, and each year, around one million meters of fabric continues to be printed in the facility. To date, the brands’ ambitious, ever-growing print collection contains over 3,500 designs.
About Cassi Namoda
About Camilla Engström
About Yoyo Nasty